Commerce & Payments · first seen 13 October 2026, 19:18 UTC
PYMNTS: 61 million shoppers start product search with AI
Quantifies AI's shift of retail discovery away from traditional search.
An October PYMNTS Intelligence report, 'From Prompt to Purchase: Who Wins the AI Shopper?', says consumers are rapidly adopting AI tools for product research, a commercial opportunity for merchants.